Cases analysis of influencers’ live streaming, introduction to mobile payment applications, discussion on new consumer goods sales model... At 19:30 on May 11 Beijing time (UTC+8), the fourth session of “Exploring the Chinese Market” — “E-Commerce and Digital Marketing in China” will be hosted online. Dr. Wang Zhen will elucidate this topic by analyzing typical cases.

Hosted by Innovation Training Base of Global Development Promotion Center and Office of Xiamen Leading Group for BRICS PartNIR Innovation Center, this training program aims to implement the Global Development Initiative, and help entrepreneurs from all over the world to gain an insight into the Chinese market and develop strategies for exploring this enormous market. This year, the program falls between April and May, composed of four sessions, covering various topics including the present and future of the Chinese market, legal issues to be noted before entering the Chinese market, practical strategies for exploring the Chinese market, e-commerce and digital marketing in China.

This session will be taught in Chinese with English simultaneous interpretation.

Please stay tuned.

【Livestreaming Link】

https://www.yunxianchang.com/meeting_pc/4437

【Livestreaming QR code】